The Authority Marketing Blog

World Book Day

Shakespeare-Approved Ways to Celebrate World Book Day

April 23rd is World Book Day. Not coincidentally it’s also William Shakespeare’s birthday. We agree with Will that there is nothing so confining as the prisons of our own perceptions, and books are the best way to broaden our world view. So in the spirit of the Bard we’re using his words to highlight three […]

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How to publish a book and why

How to Publish a Book – And Why

CEO beginning to write a book

I Think I Want to Write a Book. Now What?

What The Last Year Taught Us About COVID And Media Outreach

Charleston-Based Advantage Adds Global Chief Product Officer To Growing Team

How Securing Media Coverage Brings Greater Value Than Ever

Charleston-Based Advantage Media’s Stellar Growth Continues, Attracting Top Executives

Two Book Authors in Front of Times Square

What Can Your Book Get You? Let’s Find Out

4 tangible benefits from publishing your book Why do you want to write a book? Ask 10 different authors and you’ll likely receive 10 different answers. It could be a way to share knowledge with the world. It could be a way to increase your visibility and build your brand. It could be a combination […]

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3 Ways to Help Journalists and Help Yourself in the Process Part 2

3 Ways To Help Journalists And Help Yourself In The Process – Part 2 of 2

3 Ways To Help Journalists – And Help Yourself In The Process

3 Ways To Help Journalists And Help Yourself In The Process – Part 1 of 2

What PR Success Looks Like in a Data Driven World

What PR Success Looks Like In A Data-Driven World

How to Hire the Right PR Firm for You

How To Find The Best PR Firm For Your Business Needs

Hint: PR firms aren’t one size fits all Sometimes, even when people know they need publicity and want professional help to get it, they find hiring a PR agency to be a confusing and daunting task. That’s understandable. Public relations firms differ in a thousand ways, it seems. For one, they use different business models […]

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How to Protect Your Time When You Return to Work

A Book May Be the Best Marketing Investment You Make This Year. Here’s why.

How to Give Your Social Media Marketing a 2021 Tune-up

Is Your Business Risk Worth Taking in 2021?

How to Meet Clients and Customers Where They’re At Today and Tomorrow: Home

How to Harness One of the Biggest Marketing Movements of 2021

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