The Book

Learn How to Use Authority Marketing

Build thought leadership and dominate your competition by playing a game no one else knows is being played. Request your free copy of this ground-breaking Authority Marketing book. When you fill out the form to the right or below, we’ll email you the link to download the full audiobook of Authority Marketing so you can start digesting the content right away.

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Want to Change your Business forever? Be an authority - Adam & Rusty show you the way.
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Are You The Authority in Your Field?

If you are an entrepreneur, CEO, or professional who is frustrated with the traditional approach to marketing and wants to grow your business and make a bigger impact, this book will show you how to use the Authority Marketing Coliseum to create a clear, trackable blueprint to shift yourself from a commoditized expert to a highly visible authority.

In this book you will learn:

  • What Authority Marketing is and how to use it to grow your business
  • Why thought leadership is your most important secret weapon
  • How others have used Authority Marketing to create unimaginable success
  • The 4 Pillars of Authority Marketing and 3 Outcomes
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Download the Audiobook

If you can’t wait to dive into the content, you can download the audiobook, completely free of charge, as our gift to you.

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Amazon Bestseller
If you are looking to be successful and you want anecdotal proof that this marketing plan works, all you have to do is look in the pages of this book. The authors have spent a lot of time in proofing and editing this book – but even more importantly, you can tell that they’ve spent a lot of time LIVING this life, which is the most important thing to me.

About the Authors

Adam Witty

Adam Witty

Founder and CEO of Advantage Media. Adam is a sought-after speaker, teacher, and consultant on marketing and business growth techniques for entrepreneurs and authors. He himself is the author of nine books including Authority Marketing, Book The Business, and Lead The Field. He has shared the stage with Steve Forbes, Gene Simmons of KISS, Peter Guber, and Bobby Bowden. Adam has been featured in The Wall Street Journal, Investor’s Business Daily, USA Today, and more. He is chairman of the not-for-profit Youth Entrepreneurship South Carolina, where they teach entrepreneurial skills to at-risk youth in every South Carolina public school. He also chairs the Clemson University’s Spiro Entrepreneurship Institute board and sits on the College of Charleston Entrepreneurship Center board. Adam is a Clemson alumnus and is proud to call Charleston, South Carolina his home, where he lives with his wife, Erin, and their cat, Pecan Pie.

Rusty Shelton

Rusty Shelton

Senior Marketing Strategist and Publisher for ForbesBooks. As a successful entrepreneur, best-selling author, and noted marketing strategist whose commentary on marketing and entrepreneurship has been featured in Forbes, Inc. Magazine, BBC, and many other top media outlets, Rusty has led marketing strategies for more than 30 New York Times and Wall Street Journal bestsellers. Rusty Shelton founded the award-winning firm Shelton Interactive in 2010 with a forward-thinking model: creating a full-service digital marketing and public relations agency that integrated design, social media, website development, and PR—services that are normally handled by multiple agencies—all under one roof. He lives just outside of Austin, Texas with his wife, Paige, and three children (Luke, Brady, and Sadie) and their very rowdy black lab, Charlie.

Get Your Personalized Authority Scorecard

Receive a complimentary critique of your business’ marketing and digital performance without having to talk to a human.

Authority Scorecard