Ghostwriting & Publishing

Your book is the foundation of your Authority. After all, you can't spell Authority with out the word "author".

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Every Member Comes to Us with Different Goals in Mind for Their Book

This is why we developed two imprints specifically designed for what our Members seek in a publisher. Our Members have used our imprints to become the authority, celebrity, and expert in their industry, marketplace, and community. Once you have chosen the imprint that is best suited to your overall personal and professional goals, that imprint is tailored to put you in the strongest possible position to succeed. The Advantage Books and ForbesBooks imprints allow you the option to include award-winning marketing programs from the Authority Engine, tailored to your book and your brand, helping you to achieve your marketing objectives.

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Advantage Books

Our original imprint, helps busy entrepreneurs, CEOs, and professionals write and publish a book to become the Authority in their field.

Designed to grow you as the thought leader in your field, the Advantage imprint is home to more than 1,500 Members. Since 2005, they have trusted us to help them share their stories, passion, and knowledge.

Publishing just over 325 books annually, we can only accept top thought leaders with a track record of success in their business, industry, and community. If you want to grow your business with a book, there is no other company and imprint better suited or more committed to that outcome.

The Advantage imprint is ideal for Members who are looking for a publisher ready to jump-start their authority status, while holding high-quality standards. We look for Members who represent organizations with hyper-growth potential, accelerating revenue models, and high-impact opportunities in their industry. We seek out leaders whose success and leadership in a given industry, community, or marketplace has been recognized by reputable organizations, such as industry or governing body awards, certifications, credentials, rankings, and/or media.

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Adding to Forbes’s already illustrious heritage, our ForbesBooks imprint represents The Best In Business™.

A highly selective imprint, the pool of Members we work with are significantly vetted; they are limited to those who meet our rigorous criteria for publishing. Members selected to publish under our ForbesBooks imprint will immeasurably benefit from the brand’s reputation and reach.

We provide a unique publishing process that will get your book to market faster than other business book publishers, while providing you with the opportunity to publish your content across Forbes media platforms, including sharing business insights on with tens of millions of monthly readers. ForbesBooks is a forward-thinking business book imprint that moves quicker, provides a high-touch Member experience. ForbesBooks is searching for authors who are thought leaders in their industry and expert sources to the media.

What Comes with Your Book?

Book essentials that take your Authority to the next level.

Ghostwritten & Professionally Designed Book

The execution of your book plan will be diligently overseen by a masterful team. First, we pair you with a ghostwriter who has experience working with authors in your industry. Then you’ll work closely with a skilled graphic designer who will craft a book cover that rivals those found on the front tables of major bookstores. Lastly, you’ll choose the terms of distribution and retain the rights to your creation, a perk not offered by traditional publishers.


A study done by the American Association of Publishers found that while most readers still prefer a physical book, 14.3% prefer digesting their content digitally. For those tech-savvy readers, we offer you a fully formatted digital version of your book available as an eBook and published on Kindle, iBook, and Nook.


Your book will be transformed into audio format with the help of our team. You’ll select a professional narrator; we will handle recording and digital distribution through,, and

ForbesBooks Branding + Visibility Package

For ForbesBooks Authors looking for rapid growth, we recommend our holistic branding and visibility platform.

This includes:

  • Amazon Kindle Best Seller book campaign
  • Time Square Book Announcement
  • Distribution and advertising opportunity in airport bookstores
  • Author Branding + Visibility to subscribers and readers of Forbes magazine
  • Author branding and official seal for web and print marketing use
  • Official press release announcing your book’s publication on
  • Full-page print ad in ForbesBooks Review
  • Official author portfolio page at
  • Online book listing at
  • 12 blogs featured on contributor to
  • Ghostwriting of all your blogs
  • Direct email announcement of your book to 50,000 Forbes subscribers
  • $12,000 digital advertising spend on

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